A logo set designed for a small business contracting company, emphasizing professionalism, reliability, and craftsmanship.  The primary logo features a Conestoga workhorse to further symbolize the company’s commitment and expertise in the field.

  • The Conestoga Workhorse is a historically significant draft horse breed known for its strength and endurance. Characterized by their sturdy build, strong legs, and calm temperament. A perfect comparison to a contactors skills and organization.

  • Choosing a bold, 18th century, rugged typeface that pays tribute to the development of North America.

  • A logo that celebrates the craftsmanship of a builders commitment to quality should have a human element. The final wordmark and illustration removes embellishments and pays tribute to the history.